Apple TV+ was officially launched a few weeks ago. Although the library is currently small, the titles already available are all the more captivating. However, the first reviews left many users unsettled.
The first reviews of the series "The Morning Show" were anything but rosy. But why? The producers of the popular series have an answer. The reviews at the time were an open attack on Apple, but not a serious review of the series itself. According to them, the critics were less concerned with the actual content and more with attacking Apple. Both Kerry Ehrin and Mimi Leder commented on the mediocre reviews of "The Morning Show" at the Code Media Conference in Los Angeles. They believe that the critics have generally taken aim at Apple's new service. After all, the series is more than excellently received by most users.
"When these reviews came in, I didn't know what show they were watching. I thought they were crazy. I thought there were a lot of Apple haters who just wanted Apple to fail. The reviews felt like an attack on Apple." – said Leder in an interview.
The makers of the series agree. Critics have seized the opportunity to rate Apple TV+ itself - the title was only of secondary importance. This suspicion is confirmed when survey results in various communities are considered. Although Apple does not publish concrete figures, reports say that the executives in Cupertino are more than satisfied. There is even talk of further series seasons. What future reviews will look like remains to be seen, of course. But in the end, the viewer decides for themselves whether a title is successful or not. (Image: Apple TV+)