Searching for lost items is often stressful, especially when you're on the move. With its "Find My?" app, Apple has developed a smart solution that makes tracking personal items much easier by using AirTags and the "Find My?" network. The new "Share Item Location" function now extends these options to include sharing location information with third parties, such as airlines. Apple is thus setting another milestone in baggage management - worldwide and securely.
In the digital age, it is more important than ever to develop innovative solutions to everyday problems. With "Share Item Location," Apple is taking a big step towards convenience and safety for travelers. This feature allows you to share the location of your AirTags or other "Find My" network devices with third parties, which is a decisive advantage, especially when traveling by plane. The integration of this feature in iOS 18.2 shows how Apple is using technology to increase convenience for its users without neglecting privacy.
What is the Share Object Location feature?
The new Share Item Location feature in iOS allows you to securely and specifically share the location of your AirTags or Find My network accessories with other people or institutions, such as airlines. Once you enable this option, a unique link is created that displays an interactive map with the location of your item. This map is updated regularly so that you and the recipients always have the last known location in view.
How location sharing works
Location sharing is done entirely via the "Find My" app on your iPhone, iPad or Mac. Here you can generate a link that the recipient can access to see the location of the lost item on a map. What's particularly practical is that sharing ends automatically after seven days or when you have found the item again - but you can stop sharing manually at any time.

Data protection and security at "Where is?"
Data protection is a priority for Apple, especially when it comes to location services. The new "Share Item Location" feature is fully end-to-end encrypted, which means that neither Apple nor third parties have access to the locations of your devices. Sharing is also restricted: only authenticated people can access the information, which is secured by logging in using the Apple account or the airline's email address.
cooperation with airlines worldwide
Apple already works with over 15 airlines, including big names like Delta Air Lines, Lufthansa, United Airlines, and British Airways, who have integrated "item location sharing" as part of their customer service. For you as a traveler, this means that in the event of a lost bag, you can share the location of your AirTag directly with the airline. This collaboration makes it easier for customer service agents to locate and return your luggage faster.
Support from SITA and WorldTracer
In addition to the cooperation with airlines, Apple is also integrating "Object Location Sharing" into SITA's WorldTracer baggage tracking system, which is used at over 2,800 airports worldwide. This means that you can also benefit from improved baggage tracking with smaller airlines. SITA sees this as a significant innovation in global baggage management and predicts that this technology will help airports and airlines to cope with the increasing demands of travel more efficiently.
Use of Bluetooth and crowdsourcing in the "Where is?" network
The Find My feature is powered by a crowdsourced network of over a billion Apple devices. These devices use Bluetooth to anonymously locate lost items and communicate their approximate location to the owner. This gives you, the user, a tremendous safety net and increases the likelihood of getting your belongings back should your luggage or other valuable item go missing.
Share Item Location: The next level of travel security from Apple
With “Share object location”, starting with iOS 18.2, iPadOS 18.2 and macOS 15.2, brings Apple has launched a groundbreaking feature that makes traveling safer and more relaxing. The combination of AirTags, the "Find My" network and the new feature creates a network for lost items that provides you with optimal support. This innovation will be a valuable service not only for travelers but also for the aviation industry and sets a new standard for luggage management worldwide. Are you looking for suitable AirTag cases? Then take a look at AmazonIn our AirTag list you will find the trackers and accessories from Apple and third-party suppliers - enjoy browsing. (Image: Apple)