On September 22, the long-awaited release of the iPhone 15 lineup and the Apple Watch Series 9, Apple Watch Ultra 2 as well as the new Apple Watch SE and AirPods Pro (2nd generation) with MagSafe Charging (USB-C) was celebrated in Apple Stores worldwide.
Apple team members excitedly welcomed the first customers to check out the latest innovations and provide them with unparalleled service and personalized advice.
The iPhone 15: New standards in design and performance
The iPhone 15 impresses with a fresh design that features durable, tinted glass on the back and a curved edge. The iPhone 15 Pro is Apple's lightest Pro model and impresses with an aerospace-grade titanium design that is both durable and lightweight.
With the A17 Pro chip, it takes performance to the next level, especially in mobile gaming. The camera systems across the iPhone 15 lineup set new standards for portrait photography, with improved low-light performance and an exclusive 5x telephoto camera designed specifically for iPhone 15 Pro Max, ideal for close-ups, wildlife photography, and more.
Apple Watch Series 9 and environmental friendliness
The Apple Watch Series 9 impresses with its powerful S9 SiP and, together with the Apple Watch SE and Apple Watch Ultra 2, sets a significant ecological milestone on the way to Apple's vision for 2030.
For the first time, customers can choose a carbon-neutral option for their Apple Watch. All models in the Apple Watch range feature the groundbreaking new double-tap gesture, and the Ultra 2 impresses with a battery life of up to 36 hours with normal use and even up to 72 hours in power saving mode.
shopping experience and service
Customers have the opportunity to purchase Apple products at their local Apple Store, apple.com and in the Apple Store app. Both in Apple Stores and online, Apple specialists are available to help customers with many great services, including choosing the products that best suit their needs, exchanging old devices, finding retailer deals, and setting up new devices. With the launch of the iPhone 15 lineup and the new Apple Watches, Apple is once again setting the standard for design, performance, and environmental friendliness. Customers around the world can now experience these groundbreaking products and benefit from first-class service. Discover the future of Apple today! (Image: Apple)
