A group of Apple employees founded the organization #AppleToo with the goal of exposing racist, sexist, unfair and abusive behavior within the company.
The group was founded after weeks of public statements by Apple employees about internal complaints that went unanswered or simply ignored. A Discord community of around 200 Apple employees was used to launch the movement. reported The Verge reports that about 15 current and former Apple employees were directly involved in organizing the movement. The AppleToo website contains a short explanation and a login with a secret password that can be obtained from the AppleToo organizers. This is stated on the website:
Connect with us to share your own experiences, stay informed, or stand in solidarity with other current or former Apple employees. United, we can work together to create a healthier workplace. We're working together to create a statement on our behalf that reflects our stories and outlines the changes we hope to see from Apple.
#AppleToo: About 15 Apple employees were involved in the development of the website
The group features a range of stories of conflict between employees and Apple's internal/HR teams - including internal issues, remote work, controversial hiring, and of course stories of sexism, racism, discrimination, harassment, retaliation, and unequal pay. About 15 Apple employees were involved in developing the site, as were some from Google. The team says they want to "spread the word" and encourage other employees to join in. The site went live a few hours ago, as did an official Twitter account.
When collected and presented together, our stories help expose persistent patterns of racism, sexism, injustice, discrimination, bullying, oppression, coercion, abuse, unfair punishment, and unfettered privilege. We must work together to demand systemic change in our workplace.
Apple has not yet commented on the issue. Since the new AppleToo movement is only just beginning, the whole thing will certainly be with us for a while. Whether it will have the desired effect remains to be seen, of course. (Photo by Unsplash / Carles Rabada)