When it comes to Apple, it's easy to get into the billion dollar range. First of all, Cupertino earned more than $100 billion in a single quarter for the first time in the company's history. But that's not all - there's more news.
Apple has posted a new record sales figure. But there is another milestone in installations. According to CEO Tim Cook, there are now more than a billion iPhones in use by customers around the world. At the same time, Apple's total number of active devices is at an all-time high. Cook shared the new milestone in a interview with Reuters, which focused on the quarterly results. The new milestone is part of an overall increase in active devices around the world, which now stands at 1.65 billion, compared to 1.5 billion in the same period last year:
Apple Chief Executive Officer Tim Cook said in an interview with Reuters that the company now has an active installed base of 1.65 billion devices, compared to 1.5 billion devices a year ago. Cook also stated that Apple now has an installed base of more than 1 billion iPhones, an increase from the 900 million the company last disclosed in 2019.
Tim Cook: “Apple could have sold even more iPhones”
In the interview, he cites Apple’s growth opportunities in China as the source of the company’s success:
We had two of the top three best-selling smartphones in urban China," Cook said in an interview with Reuters, adding that many of the company's other products and services were also selling well. Cook said Apple won iPhone sales in China both from customers switching from rival Android devices and from existing customers upgrading their devices, but he said that "the upgraders in particular set a new record in China.
In contrast to Apple's quarterly reports, the number of active Apple devices gives a better idea of how many users Apple is reaching with its subscription offers. In October, the company introduced Apple One, a subscription bundle that combines the individual services in one package. Although Apple no longer provides specific sales figures, Tim Cook told CNBC that Apple would have sold more iPhones if it hadn't been for the pandemic and the associated store closures. (Photo by Denys Prykhodov / Bigstockphoto)