Apple announced last year that it would direct 100 percent of eligible proceeds from (PRODUCT)RED purchases to the Global Fund's COVID-19 response to support "the health systems most at risk from the outbreak" in sub-Saharan Africa through June 30, 2021. Now the company has extended the deadline to December 30, 2021.
Apple began its partnership with (RED) in 2006 with the ultimate goal of ending the HIV/AIDS epidemic in sub-Saharan Africa. The partnership includes several different projects, including Apple-supported grants and more than $250 million in donations to the Global Fund's HIV/AIDS programs that come from (PRODUCT)RED purchases.
(PRODUCT)RED: COVID-19 aid runs until December 30, 2021
Apple now offers a wide range of new (PRODUCT)RED devices and accessories, including iPhone 12 (PRODUCT)RED, iPhone 12 mini (PRODUCT)RED, and Apple Watch Series 6 (PRODUCT)RED. There are also a range of cases, such as the company's leather and silicone MagSafe Cases. Through December 30, all proceeds from these purchases will go to the Global Fund's COVID-19 relief effort. For more information about Apple's work with (RED), visit Apple's website next to the (PRODUCT)RED products. (Image: Apple)