According to recent reports, the iPhone 15 Pro models could be more expensive than the iPhone 14 Pro and iPhone 14 Pro Max.
A rumor from an unconfirmed source on Weibo According to reports, Apple will increase the price of this year's iPhone 15 Pro models to increase the gap with the iPhone 15 Plus. The extent of the possible price increase is not yet clear. It also remains unclear for now whether the price increase this time is related to the US or also affects other markets. As a reminder: While Apple has raised the prices of the iPhone 14 series here, prices in the US have remained the same. US prices for the iPhone 14 Pro and iPhone 14 Pro Max start at $999 and $1,099, respectively. A price increase would mean that both high-end iPhone models would cost over $1,000 for the first time.
iPhone 15 Pro models: Apple is considering different pricing strategies
The report added that the iPhone 15 and iPhone 15 Plus will get a number of features currently exclusive to the Pro models, such as Dynamic Island and the 48-megapixel camera, so it will be even more important to separate the Pro and non-Pro devices in terms of price this year. Last month, it was reported that Apple is "seriously concerned" about the sales of the iPhone 14 Plus, which starts at $899 - just $100 less than the iPhone 14 Pro. That's why the company is apparently considering various pricing strategies to boost sales of the regular iPhone 15 models. The Weibo post comes from a source that is not known and should therefore be viewed with skepticism at this stage. Nonetheless, unconfirmed rumors on Weibo occasionally reveal accurate information, such as the iPhone 14 Pro's adaptive True Tone flash and range of color options. (Photo by PixieMe / Bigstockphoto)